A corporate image is the perception that the general public holds about your business. Successful companies invest a great deal of time and resources in an effort to influence the opinion that consumers hold about the products and services offered. This process of cultivating positive public relations extends to not only interaction with consumers, but also ongoing interaction with the media, industrial associations, and other entities that have a direct and indirect impact on public opinion.
Branding is the packaging of a product or services, which includes the visual impression, logo, and catch phrase that your customer's mind conjures up when they hear your product name.
Buyers today use their instincts to determine the worth of a product or service, and it is based primarily on first visual impressions. Your company has only one chance to make a great first impression. Potential customers make the subconscious decision of whether or not they want to do business within the first few seconds of exposure to your company product or service. This visual impression comes from your logo, web site, and presentation information, such as brochures or business cards. A successful brand image is the foundation of every successful company and determines your credibility and establishes the value of your products and services.
• Logo Design or re design of an older or less sophisticated logo
• Letterhead, Business Cards and Invoices
• Web site and interactive design
• Business presentations, beginning with the telephone
• Exhibits and Trade Show presentation
• Product and packaging design
• Professional Customer Service
DesignIR has a team of specialists that will help you create or recreate your brand so that it perfectly conveys the look and feel that will sell your product or service. a
Strong brands, such as Chevron and Bank of America, know that a logo and website need to stay current and modern integrating the latest web and print technology and graphic design techniques. Our consultants
Branding is more than making a new logo or company slogan. It is the silent message that the buying public receives and motivates them to tell others about their purchase. Real branding increases the profitability and lowers the cost of getting new customers.